ولفهم العملية بشكل أوضح سنأخذ مثال لشركة غسالات لديها نوع غسالة جديد تريد طرحه في السوق وتريد أن تزيد من عدد المبيعات للغسالة.
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وأريدك أن تجيب على هذا السؤال أولًا: ما هي فائدة نشر موضوعات على الانترنت لا يبحث عنها الناس؟ بالتأكيد ليس لها فائدة.